CONCEPT PROJECT

This pet sitting business needed a logo and collateral that shows all the fun personality of the pets they care for. The cat and dog in the logo are eagerly leaning forward, anticipating having fun with the pet sitters. Bright colors, paw print patterns, and thought bubbles help to further show the personality of these pets.

A booklet showing all Happy Tails has to offer gives pet parents all the information they need so they can be truly assured that their pets are in good hands and having a great time.

A journal is included with prompts so pet-parents can fill in any information and instructions the pet sitters might need. Later, while pet-parents are away, the pet sitters can fill in notes about a pet’s experience of their “stay-cation” adding to the experience.